How to Choose the Best White-Label VoIP Provider
What do White-Label VoIP Providers Do?
Working with a white label provider is an excellent way to establish yourself or improve your offer as an entrepreneur quickly. Basically, you’re selling products or services developed by others but branded with your business’s identity. If you are an IT or telecommunications consultant, becoming a reseller, with the help of a white label VoIP provider, can be a relatively simple way to capitalize on this technology rather than developing solutions from scratch.
White labeling is a popular way to do business in different areas of telecommunications. For example, during the third quarter of 2021, US carriers sold nearly 1.5 million white-label devices responding to the demand for 5G technology. Companies selling this hardware include AT&T, Cricket, and T-Mobile.
This reference emphasizes just one of the most outstanding benefits of white-labeling, which apply to VoIP and any other product or service. In simple terms, white-label VoIP providers rely on resellers to place their solutions seamlessly and quickly among end-users. These vendors let resellers use their personal signature, logo, and brand through their reselling programs without crediting the developer company.
Now let’s consider some advantages of finding a good partner for your reselling venture.
Related: BCM One and SkySwitch Reseller Q & A
Advantages of White-Label VoIP Providers
White-label VoIP providers have popped up everywhere, offering more affordable, modern, easy-to-install communication platforms for businesses. Therefore, choosing the best to work with — a company that genuinely facilitates the process of selling VoIP under your own brand — may be a challenging task. The most reputable names in the industry are capable of offering you the following benefits:
Cost-effectiveness
A great white label partner will let you focus on customer service, network design and other services while leaving the rest up to them. This will cost you less compared to purchasing and maintaining equipment or hiring someone to work alongside you.
Industry and technology expertise
When you partner with a white label VoIP provider, you will have access to a team of experts with a deep understanding of the services and technologies your customers require. If your customers have a question or an issue you aren’t comfortable addressing, you can lean on your provider to step in and help.
Available tools
You can rely on trusted white label VoIP providers to give you the value of their tools at the price of their service. Your partner already knows how to use these tools, so you don’t have to spend money on training. As a result, you save time and effort.
Focus
When you have a white label partner working for you, you can focus more on running your business, providing premium customer service and growing your client base.
Recurring revenue stream
Perhaps the most significant benefit of partnering with a reputable white label VoIP provider is that it will enable you to generate a healthy income via recurring revenue. You can grow your business when you have access to a wide range of modern technologies for improving communication within your clients’ companies. In the following section, you will learn which features to consider when looking for a partner.
Related: Business Communications Move Fast but You Can Move Faster
Features to Look For in A White-Label VoIP Provider
Consider the following characteristics when choosing the right white label VoIP provider for your business. These providers go beyond VoIP and offer a range of integrated services that will take your customers’ communications to the next level.
Unified Communications as a Service (UCaaS)
Find a white label provider that offers more than just VoIP. Consider partnering with an integrated UCaaS platform that can help you brand the solution as your own in a few easy steps, strengthening your brand and retaining customers effortlessly.
Business SMS
You can help your clients provide better and more reliable customer service and marketing by enabling business SMS for them. By partnering with the best provider, your company will be able to resell business SMS texting and business MMS with robust backend infrastructure.
Video Collaboration
Your partner should provide a desktop app that combines white-label video conferencing with real-time collaboration applications. You can use the cloud to manage group voice calls, video conferences and live webcasts.
SD-WAN
When you choose a trustworthy white label VoIP provider, you can deploy VoIP settings and apply them dynamically to support WAN redundancy, secure VoIP connectivity and bandwidth management with an SD-WAN extra feature. Using a single dashboard, you can manage, monitor and troubleshoot your customers’ networks.
Call Center and CCaaS
Regardless of your clients’ business size, you will be able to offer high-quality contact center services to them without charging a significant amount of money.
Fax Solutions
You can replace your customers’ analog fax machines with a more modern, digital fax solution. If possible, ensure your partner’s fax technology addresses VoIP fax-related problems and allows you to send and receive faxes using multiple methods.
Quality of Service Monitoring
Ensure you are meeting your customers’ Quality of Service (QoS) expectations by monitoring latency, jitter and congestion, wherever and whenever it occurs. A good partner should provide tools for tracking and diagnosing network health, so it’s easy to analyze.
Mobile and Desktop Softphone
Assist your clients in enabling a mobile workforce by providing softphones you can white label with your brand. By implementing this solution, you give your customers a business phone number or line that can work as an app on any smartphone. As a result, they have access to enterprise-level calling features, such as extension dialing and transfer, without having to use their personal phone numbers or being physically present at their offices.
Quoting and Billing Tool
Partnering with an excellent company will give you the tools you need to build your reselling business and income. Consider whether your candidates offer a quote-to-cash application that lets you create a quote without manually entering products into their billing system. It should be as simple as your customer clicking on the emailed quote to create and automatically populate a shell account. In addition to reducing costly provisioning and manual mistakes, you will improve cash flow and speed up settlement.
The features above are just some of what you can expect from the perfect provider for your customers’ VoIP needs. Choose a company that makes your job easier by completing all the items on this list.
VoIP: Brand Your Services Your Way
At this point, you may want to add the best VoIP white label provider to your reselling list. Saving money, offering innovative solutions and growing your client base while generating a stable, consistent income is only possible when you have the best partnership.
Our white-labeled, fully-managed UCaaS platform, SkySwitch, helps your clients’ businesses stay connected. We empower resellers, interconnects, ISPs, MSPs, agents and traditional telecom providers to meet customer needs.
SkySwitch is a white-label UCaaS provider that lets you deliver services under your own brand. As a result, you’ll be able to boost your revenue by providing them with UCaaS hosted voice solutions through your name. This win-win partnership with SkySwitch will allow you to control the customer relationship directly and with ease. Get started today.